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India is a country of a billion dreams. Pushing those dreams forward is the tremendous demographic dividend of a young population and various avenues for growth in the present and future.
Healthcare technology (health tech) plays a huge role in helping secure the health and safety of such a promising population. With the COVID-19 pandemic driving changes in the value of employee health and well-being on a global scale, India Inc. has also shown a commendable level of commitment to keep the workforce resilient, healthy and productive in the face of unforeseeable crises.
According to Dr Sangita Reddy, Managing Director, Apollo Hospitals Group, there are "three Bs" that are driving changes in the future of healthcare. These factors are as follows.
In Dr Reddy's own words, "Care is shifting from the hospital to the clinic, from the clinic to the home and from the home to 24/7, ubiquitous access to care, driven by the mobile phone."
As per Raviteja Dodda, CEO & Co-Founder, MoEngage, there is a need for personalized healthcare from trusted sources, without compromising the privacy & security needs of users.
Keeping this in mind, there are various factors driving the growth of the health-tech sector. The most important ones are as follows.
ekincare's online doctor consultations saw a growth of 125% amid the pandemic, resulting in 90,000+ online consultations with users.
ekincare's robust service partner network saw e-Pharmacy orders rising by 40%, with 30,000+ orders being delivered across 27,000+ pin codes pan-India.
Smart wearables help users track their health in real-time, and this health data can be used to provide better recommendations based on a user's lifestyle habits.
ekincare's Health Points (H-Points) feature helps employees build healthy habits more consistently, with tangible rewards in the form of wallet money used to redeem services on the ekincare platform.
It is a well-known saying that "Prevention is better than cure." However, healthcare as a whole has traditionally focused on providing solutions to diseases and complications as they arise. With the advent of AI, better connectivity, and advancements in health tech, the future of healthcare solutions is bright. The way forward is toward a world where preventive healthcare is the norm, with a range of customized and real-time health solutions that effectively cater to the ever-growing needs of the global population.
Schedule a demo to learn how your organisation can get the best employee health and well-being experience with ekincare's commitment to quality.